Financial Consulting & Profitability Strategies for Restaurants

Master your numbers - Maximize your restaurant’s profitability and sustainability

No matter where you are in your restaurant financial acumen, we can help you. 

Your restaurant can count on us for anything from training on restaurant P&L core principles through rigorous analysis of restaurant financial statements and identifying the profit opportunities for your establishment.


At Red Truck Restaurant Consulting, we will help you become proactive with your finances, helping you understand the financial data, and use it to make crucial decisions and plan.


We've been there before so we know what you need to know...We can take away the mystery or stress around managing your books, because, after all, you have better things to do.

Service Offering

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Labor Cost Consulting

How do you pay people well and still profit?
Restaurants are notorious for being a low-wage industry. But what would it take to change that in your restaurant? Other people have done it. At Red Truck Restaurant Consulting we will look closely at your labor costs and examine what levers to adjust to pay staff well and stay competitive.
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Food Cost Consulting

Managing the multifaceted challenge of COGS
Food cost is dependent on the complexity of your menu, as well as finding the best price for the best product. There are many variables here, and Red Truck Restaurant Consulting’s experience in restaurant menu planning while staying in line with business model guidelines will enable you to make informed decisions.
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P&L Training & Analysis

Using financials to be proactive with your business

Your financial statements tell a story, but only if you put the elements together correctly AND if you understand the story. It’s an important story that gives you power to make better decisions. Many restaurant owners are missing out on this because the structure of their financials hasn’t been established properly. Together we look at how to organize your financials to understand what is happening in your business, and see how your financials can be a powerful tool for being proactive in your business. 


Outcomes for your restaurant establishment

Increased profitability

Your financials tell a story and you want that to be a story of profitability. Understanding those numbers will be fundamental to getting there

Long-term sustainability

When you have a sense of the lifecycle of your business, you can make choices that keep you going through market changes.

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Proactive decision making

Nothing is more frustrating than never getting ahead and always being in reactive mode. Understanding your financials can help you make crucial decisions.

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Chefs working in a busy commercial kitchen, cooking on the stove with steam rising.

Overcoming fear about finances

You didn't start your business to get into the numbers. If you're creative, you may even have an allergy to numbers! We can help you overcome that fear.

Chefs working in a busy commercial kitchen, cooking on the stove with steam rising.

Financials Become a Powerful Tool

When your financials are set up to tell a story, they become a powerful decision-making tool. 

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Restaurant Insights

Fine Dining is Unsustainable

By Betty Marcon • January 10, 2023
The headline in the New York Times announced that Noma, the restaurant rated #1 in the world, is closing — and its celebrated chef Rene Redzepi declares fine dining at the highest level is unsustainable.
Person wearing a medal, holding champagne flute. Medal says

Good Intentions but Poor Execution: The James Beard Foundation and The Code of Ethics

By Betty Marcon • January 1, 2023
The James Beard Foundation’s ethics probe aims for change—but is flawed in execution. A call for deeper accountability in food culture.

What “The Bear” Gets Right and Why That’s So Wrong

By Betty Marcon • July 25, 2022
A week ago, Hulu released a new series called “The Bear”, a story about — well, what is it about? Restaurants? Chicago? Family? All of that. There’s much to unpack here, honestly.